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Friday, February 3, 2012

Supporting Each Other Makes an Impact


Four years ago we launched Lake Wedowee Life on a shoestring budget and lots of prayers because we felt the community deserved a magazine dedicated to life on Lake Wedowee.
We anxiously awaited the first issue and even more so, the response from the community to this new product. In the first issue, we had 37 advertisers take that leap of faith with us, not knowing if it would last, but wanting something new to advertise their business. Well four years and 24 issues later, we have grown in size, and there are 12 advertisers that have remained committed to Lake Wedowee Life and have not missed a single issue.

We are committed to being a great community partner not only by promoting the area where we live, work and play, but also by shopping and doing business with fellow businesses in this area on a personal level.
I make an effort to shop locally whenever possible. Yes at times it may be more expensive to purchase some goods and services here, but often its not. Buying local also gives me a sense of pride knowing that I am doing my part to support the local economy.

For the last two years, we have encouraged people to shop locally at Christmas with our Holiday Marketplace in Southern Holiday Life, but this year we want to do more.
Did you know that for every $100 spent with a locally owned business that $45 of it goes back into the local economy compared to only $14 if you were to buy at a national “big-box” chain. Think about it!
Now, don't get me wrong, those national chains have their place, too. They employ our residents and generate sales tax revenue, but I encourage you to think about how you spend your money in today's economy. If more money is re-invested locally (even at the “big-box” stores), it can only help our community.

We are committed to raising awareness to this cause and will be working with other groups and businesses throughout the year not only to educate our consumers on what unique goods and services are available in this area but also the economic impact we can make if we make the effort.


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